U.S. Parcel Volume
U.S. parcel volume grew by 6% in 2021, according to a recent study. A record high of 21.5 billion parcels was shipped, topping the 20.3 billion shipped in the previous year. Average parcels per household were reported at 166.
The top ten states for OceanX DTC shipments for May to date, and their respective percentages, appear below:
This dispersion reflects the need for a multi-node approach for volume-bearing brands, as well as highlighting population centers within the country. It should also serve to highlight the need for diverse marketing concepts which can appeal to regional preferences and customs.
We are only about the enter June, but now is the time to start planning for peak. Things to cross off the list include inventory availability amid these supply chain and capacity constraints, shipping and product promotions, and sharing forecasts with your fulfillment partners for proper labor planning.