E-commerce

How to Select a Fulfillment Partner for Your Beauty Brand

Customers prefer easy shopping experiences and personalized product options, so it’s no surprise that online shopping and subscription box services are becoming increasingly popular every year. While the increase of e-commerce and subscription box revenue is great for the bottom line, the behind-the-scenes fulfillment logistics can become a challenge to navigate when online orders continue …

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6 Benefits Of Monitoring E-Commerce Analytics

E-commerce analytics are the key to understanding customer churn and other critical metrics that reflect the overall health of your e-commerce operations – including subscription analytics. Data drives e-commerce analytics, but merely collecting data doesn’t allow you to make better decisions. Two teams could use the same set of subscription retail data in vastly different …

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Is now the time for retailers to invest in Direct-To-Consumer operations?

The current COVID-19 pandemic is causing something of a catch-22 for retailers. On one hand, the pandemic is prompting rapid evolution of infrastructure and processes as the majority of customers are purchasing products online. On the other, widespread uncertainty may be causing retailers to rethink investing any money until operations begin to normalize.   This leaves retailers left …

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Avoid These 5 Mistakes if You Want to Succeed in Subscription E-Commerce

People often talk about the high failure rate for startups. But what about the challenges that lie ahead for the companies that actually succeed in making it past the “startup” stage? Throughout his career, Georg Richter, founder and CEO of OceanX, has had the opportunity to work with dozens of companies that have succeeded in …

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