It is a carrier market after post-COVID-19. When the 2020 outbreak began, the carriers were unprepared for the peak increase. Imagine shipping peaks like a treadmill. Fitness guru or not, we will want to start at a slow yet increasing pace. You may step to the opposites side of the treadmill or stand directly on …
Navigating the Carrier Market with Niche Approaches Read More »
USPS First-Class Package Service The USPS First-Class Package Service is back in the sights of cost savings. Last year, the USPS hinted at slowing down this service by removing it from the air network, but never really followed through. Once again, this is poised to roll out next month. The change could impact up to …
Weekly Carrier Update: USPS First-Class Package Service & eCommerce trends Read More »
One way or another, the term CX (customer experience) has entered the mind of most brand owners. Because, as we all know, one good or bad experience can linger on the consumer’s mind for a long-time, if not forever. With a single negative experience, 32% of customers would walk away from a company they loved, …
Elevating Your Customer Experience from Online Store to Customer’s Door Read More »
In the words of Blaise Pascal, Pensées, “There are three sources of belief: reason, custom, inspiration.” The future for the beauty industry is many words but especially one: customized. In a Deloitte Research study, 36% of consumers expressed interest in purchasing personalized products or services, proving that customization is powerful. Providing room for personalization and …
Personalized Beauty: What Happens Before & After Consumers Buy? Read More »
Carrier/freight Cost Definition: “The amount you pay to transport goods from one place to another, whether by land, sea, or air.” (source: Upcounsel) Last week, our VP Fulfillment Logistics Professional Sean Compton, released a weekly update report and Vimeo about understanding carrier costs. In addition, we decided to write this article to explain the moving …
Amazon is a universally beloved platform with 300 million registered users. This platform makes an excellent opportunity for business owners in the eCommerce space for product distribution, established customer loyalty, and brand visibility. Early in your brand’s vision, there’s one big decision to consider – what fulfillment route should your company pursue? When juggling the …
Is Fulfillment Experience Required for Amazon FBM? Read More »
The days when we could ship in an unmarked or an irrelevant box without judgment are long gone. The worlds evolving into an oversaturated eCommerce market, making brands’ voices lost in white noise. At the same time, plain packaging materials and a lack of brand identity may be the leading culprits to brand white noise. …
This year has been a wild ride for businesses across every industry. For businesses in the direct-to-consumer space, this year has brought on its own set of challenges. With many consumers adjusting purchase behaviors after months of cooperating with ‘safer at home’ measures, eCommerce has transformed consumer shopping habits. And while the increase in online …
Three Tips To Prepare eCommerce Fulfillment for Cyber-Week Read More »
Customers prefer easy shopping experiences and personalized product options, so it’s no surprise that online shopping and subscription box services are becoming increasingly popular every year. While the increase of e-commerce and subscription box revenue is great for the bottom line, the behind-the-scenes fulfillment logistics can become a challenge to navigate when online orders continue …
How to Select a Fulfillment Partner for Your Beauty Brand Read More »
While we may not have had many chances to have a night on the town with our friends in 2020, that doesn’t mean that the beauty industry isn’t alive and well. The economic and societal changes that the COVID-19 pandemic brought about meant major changes in buying patterns in nearly every sector, and the beauty …