Our latest guest post for Entrepreneur from OceanX CEO and Founder, Georg Richter, about discovering retail success by cutting your churn rate. Read the full article here an excerpt copied below.
For subscription businesses, each lost subscriber represents a substantial loss in revenue, so it’s critical to fight for every customer. Follow the steps below to fight voluntary and involuntary churn, build the right mindset and toolbox to do so, and improve your subscription membership numbers.
1. Prioritize problem solving
2. dive into the data
3. execute tranactions thoughtfully
Read the full article on Entrepreneur.