During cyber-week, it’s likely your job as an operations leader becomes very much about managing internal stakeholders and ensuring everybody has the information they need to make decisions.
The good news is that if you prepared correctly, cyber-week could be like a ‘set it and forget it’ type of situation. There are very few levers you can pull during that very brief high-intensity period that will effectively make the change you haven’t prepared in advance.
If your brand has taken all the necessary steps to prepare, the day-to-day of cyber-week becomes more like a reporting exercise and monitoring several KPIs.
In this video, Joseph Gullo, previously the Head of Global Logistics for Glossier, shares insights into the key areas he monitors during Cyber-Week.