KraveBeauty Exposes Hidden Waste in the Beauty Industry

When KraveBeauty was founded, they aimed to create a brand for people overwhelmed by the variety and excess of skincare products in the market.

A few years in, they dug deeper into the problem and discovered that excess skincare isn’t just a problem for people; it’s also a problem for our planet.

In this clip, Andy Chiu, General Manager at KraveBeauty, shares insights into their #SlowDownSkincare and #WasteMeNot campaigns, exposing the ‘Hidden Waste In The Beauty Industry.”