Video: 5 Things Amazon is Doing to Attack the Apparel Industry

Amazon is on a quest to dominate the apparel industry and is on pace in 2017 to become the largest retailer of apparel in the USA.  OceanX CEO and Founder breaks down 5 new things that the most innovative large retailer in the world is doing and where opportunities are for other apparel retailers to compete.  Amazon already dominates basics and is putting more resources towards private label while also working the other side to convince brands like Nike to sell on Amazon.

In this video, Georg highlights Amazon to push via:
Body Scan Acquisition
On Demand Manufacturing of Apparel and Private Label
Launch of Amazon Wardrobe Subscription
Outfit Compare
Alexa Echo Look 


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